How can you benefit from the SBC?
Whether it’s a kitchen table, an e-bike, or a website: When there’s virtually no difference between two offers, people tend to go for the cheaper one. But as a business, do you want to sell “just” based on price? Especially in times when low-wage countries are increasingly becoming competitors for Styrian SMEs and online platforms are transforming the markets? Turn your business into a smart business! Not just because everything is being called “smart” and “digital” these days, but because a smart business lets you offer added value—thereby strengthening your market position and attracting new customers. We’re here to help you do just that.
Take action!
At our events, you’ll find concrete examples of implementation that are realistic even for small businesses. We’re also your first point of contact when it comes to grants and funding. Plus: We’ll connect you with the right experts to help you develop and implement your smart business. Both the tenants here at our Impulszentrum and research institutions and partner companies are here to help you.
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How do companies benefit from the Smart Business Center Graz-West?
Our offers
Knowledge and networking
- information sessions – IMPULS>>LIVE
- networking events – IMPULS>>NET(T)
- best practice examples from companies
- workshops and consultation hours
- newsletter and website
Implementation
- coaching
- matching with research and development partners
- matching partners for specific implementation projects
Topics and contacts:
Smart service
A “smart service” refers to leveraging the possibilities of digitalization to enhance an (analog) offering. Or, rather than “just” selling a product, offering additional services to build customer loyalty to the company.
In practice, for a machine manufacturer, this might mean offering data analytics to customers. These analytics can help identify and prevent malfunctions early on. For a restaurant, a smart service could involve enabling food orders and payments via smartphone. These are just two of countless possibilities. Take advantage of our information and networking opportunities to learn more about how to implement a smart service.
Smart products
Product + intelligent connectivity with added value = smart product. That’s how you can answer the question “What are smart products?” in simple terms.
The goal: the added value generated by connectivity. This could mean that a smart thermostat intelligently regulates the temperature in your home. Or that a smartphone can do more than “just” make phone calls. Or that a smart streetlight only turns on when necessary. Visit us at the Smart Business Center to learn how to develop smart products—or how you can transform your existing products into smart products.
Smart business models
If you want to build a smart business, you need the right business model behind it—and the right culture of innovation.
But what does that mean in practice for small businesses without large budgets? It’s about offering added value to customers—simply creating a new product is no longer enough in the age of the platform economy. This is also confirmed by innovation expert Christoph H. Wecht, who has already helped numerous companies develop smart business models. Wecht shares his knowledge at events held at the Smart Business Center, alongside numerous other experts from Austria and abroad. Take advantage of this opportunity for your business!
Artificial intelligence
Artificial intelligence (AI) is about developing “intelligent” computer systems.
Artificial intelligence can be used to tailor offerings even more specifically to customers, maintain machinery, or save energy in production. These are just a few examples of use cases that also open up new opportunities for small and medium-sized enterprises (SMEs). Styria is home to numerous experts in artificial intelligence who also address ethical and legal frameworks. Would you like to learn more about artificial intelligence or discover specific ways to apply it in your own business? Check out our news section and attend our events!
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